The smartphone market in Europe grew by 5% in 2024, following four consecutive years of decline. The announcement came from Canalys, which revealed the market saw just over 136 million devices shipped, with 30% of them being premium devices, priced $800 and above. Samsung remained a leader in 2024, but Apple recorded impressive Q4 2024 sales. This was driven by a positive reception for the iPhone 16, even though ot still lacks Apple Intelligence. The market saw resilient high-end demand, combined with a replacement cycle of mid-to-low-end smartphones, purchased during the pandemic....
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