Samsung has opened a new showcase venue for ‘The Wall’ displays in Korea today. The ‘experience space’ is set up at ODEPort, a high-end audio store in Seoul’s Gangnam district. This is the first such showcase in Korea and the third one globally. The other two venues are the Harrods department store and the Samsung KX experience center – both of which are in London.
The Korean tech giant is displaying the 146-inch ‘The Wall Luxury’ screen at the new outlet. The company has collaborated with the Danish audio brand ODE for the showcase, enabling Visitors to experience ‘The Wall Luxury’ modular display combined with ODE’s high-end Steinway Lyngdorf audio system ‘Model O.’
The Wall showcase will operate on a 1: 1 reservation basis, whereby the company’s representatives will provide visitors with customized concierge services such as consulting, experience, purchasing, installation, etc.
The Wall lineup is currently Samsung’s most premium display offering. Though these high-end screens can be used as TVs, the company prefers not to use that term. These are MicroLED panels that are technologically superior to both QLEDs and OLEDs. First unveiled at CES 2018, the size of these high-end displays can be customized by adding or removing the bezel-less display models.
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